South Korean auto giant Hyundai Motor Group (which includes Kia) has announced its largest-ever domestic investment commitment: a pledge of $85.8 billion in South Korea over the next five years.
The company stated that this massive spending plan is a strategic move to adapt to the quickly changing global business environment.
Roughly 40% of the total funds will be dedicated to advanced technologies and new businesses, primarily focusing on artificial intelligence (AI), software-defined vehicles (SDVs), electrification, robotics, and hydrogen development.

This investment, which mirrors a similar large-scale commitment recently made by Samsung Group, is expected to boost exports of South Korean-made vehicles by 13%, targeting 2.47 million units annually by 2030.
The announcement comes shortly after Seoul finalised a new trade deal with Washington, which will see tariffs on South Korean vehicle exports reduced from 25% to 15% (though this remains significantly higher than the previous 2.5%).
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