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News Central has added another major recognition to its growing list of industry achievements, emerging as the Out Of Home (OOH) Industry TV Champion 2026 at the prestigious LOMA Awards, held on Saturday, October 3, 2026.
The recognition celebrates News Central’s growing impact across Nigeria’s media and Out Of Home advertising ecosystem, acknowledging the television brand’s innovative approach to audience engagement, strategic brand visibility, and its contribution to the evolving media landscape.
The award further underscores News Central’s commitment to delivering compelling, relevant and engaging content while creating platforms that connect brands, communities and audiences. Through its programming, journalism, partnerships and innovative media solutions, News Central continues to strengthen its position as a dynamic force within Nigeria’s broadcast and communications industry.
Adding to the celebration, News Central’s Brand Manager, Mark Befe, was honoured with the Media & Out of Home (OOH) Industry Brand Personality Award. The recognition acknowledges his contribution to brand development, visibility, and innovation in the media and OOH space.
Befe’s recognition reflects the growing importance of strategic brand leadership in an increasingly competitive media environment, where strong storytelling, audience connection and creative brand positioning are critical to sustained relevance.
For News Central, the two awards represent both institutional and individual recognition of the work being done to build a distinctive media brand. They also reinforce the organisation’s broader vision of delivering journalism and media experiences that are Fresh, Interesting, Relatable and Engaging (FIRE) while developing innovative opportunities for brands to connect meaningfully with audiences.
The recognition comes at a time when the relationship between television, digital platforms and Out Of Home media continues to evolve rapidly. As audiences increasingly consume content across multiple touchpoints, News Central has continued to explore new ways of extending its brand presence and creating greater value for audiences, partners and advertisers.
Speaking on the recognition, News Central expressed appreciation to the organisers of the LOMA Awards, its partners, clients, viewers and the entire News Central team whose creativity, professionalism and commitment continue to drive the organisation forward.
The OOH Industry TV Champion 2026 award, alongside Mark Befe’s Media & OOH Industry Brand Personality recognition, reflects News Central’s growing influence and its continued commitment to excellence, innovation, and impactful storytelling.
As News Central looks ahead, the organisation remains focused on pushing the boundaries of modern broadcasting, strengthening audience connections and creating innovative platforms where journalism, brands and communities can thrive.
